Mãos de Fada
The magic of feeling beautiful.
The magic of feeling beautiful.
Mão de Fada is a beauty brand based in Lisbon, specializing in women's beauty with a central focus on nail care and the sale of its own brand of nail polishes. The challenge in developing the brand was to create an atmosphere distinct from what the market has been cultivating in this segment. As a design solution, we crafted a symbol that could instill a sense of elevated care and well-being, characteristics highly valued in this industry. In terms of typography, we opted for Tenez, which brings a balance to the logo and reinforces the brand's positioning as sophisticated and modern. The color palette was carefully selected to emphasize the brand's differentiation from competitors, while also conveying comfort and a high standard of well-being.
